Marketing That Fills the Schedule for Home & Local Service Businesses

Kevin White Marketing helps home and local service companies — cleaning, laundry and dry cleaning, HVAC, plumbing, landscaping, pest control and more — win more calls, bookings and repeat customers. With over 15 years in digital marketing, we build and run campaigns that are judged on one thing: booked jobs.

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Websites That Book Jobs

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Local SEO & Maps

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Google & Meta Ads

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Tracking & Reporting

Show Up When Customers Search “Near Me”

Most customers choose from the first few businesses they see on Google. We get you onto that short list and make it easy for them to call or book.

Service & Area Pages

Pages for every service you offer and every town you serve, written to rank and to turn visitors into booked jobs.

Call & Booking Tracking

We tie calls, form leads and online bookings back to the keyword, ad or page that produced them, so you know exactly what’s working.

Market Research

We map out your competitors, the searches your customers actually use, and the gaps you can win in your service area.

Google Business Profile

Profile optimization, photos, posts and a steady flow of new reviews to lift you in the map pack and win more clicks.

Multi-Location SEO

Expanding into new cities? We build the location pages and local signals that help each market rank on its own.

Keyword Strategy

We target the searches that bring paying customers — “near me,” “same day,” “pickup and delivery” — not vanity traffic.

We Run Service Businesses Too

We don’t just theorize about local marketing. We build and operate our own home service brands, so the tactics we recommend have been tested with our own budget first. You get the playbook that’s working right now, with ongoing SEO, content and ad management rather than a one-time setup.

  • Local SEO
  • Google Business Profile
  • Website Design
  • Google Ads & LSAs
  • Facebook & Instagram Ads
  • Review Generation
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Paid Ads Managed by Certified Specialists

Our team is Google Ads and Analytics certified and manages Google Search, Local Services Ads and Meta campaigns for service businesses. We set budgets by cost per booked job, not cost per click, and adjust every week so your spend follows your best services and service areas.

With over 15 years of digital marketing experience for clients across the United States, think of KWM as an extension of your team — the people who make sure the phone keeps ringing.

See How Your Business Stacks Up Locally

Get a free assessment of how your website and Google Business Profile perform against the competitors in your service area.

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    Top SEO Agency

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    Top 10 Local SEO

    Everything You Need to Grow a Service Business Online

    We’ve built hundreds of websites and campaigns. Here’s how we help service companies get found, get chosen and get booked.

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    Local SEO

    Rank in Google's map pack and organic results for the services and towns that matter most to you, with location pages, citations and on-page work done for you.

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    Tracking & Reporting

    Call tracking, form and booking tracking, and plain-English monthly reports that show leads, booked jobs and cost per customer.

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    Reviews & Reputation

    We keep your Google Business Profile complete and active and set up an automated review request flow, so new five-star reviews keep coming in.

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    Facebook & Instagram Ads

    Promotions, seasonal offers and retargeting that keep your brand in front of local customers and turn first-time buyers into repeat ones.

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    Websites That Convert

    Fast, mobile-first sites with clear pricing, service area pages, online booking and click-to-call, built to turn visitors into customers.

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    Google Ads & Local Services Ads

    Search and Local Services Ads campaigns built around your highest-value jobs, with tight geo-targeting and budgets tied to cost per booking.

    Ready to Book More Jobs? Let's Talk.

    Client Testimonials

    Kevin is incredible! I know almost nothing when it comes to SEO/internet presence, which is why it’s so great to be able to hand it over to Kevin and let him take full control of it. He provided us with a business strategy that was clear as day. We saw results almost immediately and continue to benefit from his expertise. Don’t know what we’d do without Kevin. Thank you!

    Jessica Reese

    These guys are amazing! They know what they’re talking about. They have all the tools one would need to have a successful online marketing campaign. This is a one shop stop for all the expertise for marketing for SEO, Google, Facebook, and beyond. Can’t say enough how happy we are to work with such an incredible team! Thank you for all you do. Very much appreciated!

    Sonia Stephens

    Thank you for the SEO and Digital Marketing services you delivered. You helped my website attract new partners and promote my own services to a greater number of customers. Best SEO Company I have worked with.

    Larry Hayes

    Enjoyed working with Kevin and his team on our website project. Kevin was very easy to work with and he typically had my changes and revisions done within a couple of hours, if not sooner. I've managed several website redesigns during my marketing career and this was by far the less stressful.

    Jason Patton

    If you are looking for a digital marketing/PPC provider then I highly recommend KWM. I can't say enough good about them! They are professional, full of integrity and believe in over delivering. I have worked with a lot of digital media companies before and they are a cut above in every area. You can not go wrong with KWM & Kevin, they are wonderful to work with and deliver A++ service!

    Marshall Banks

    Can't say enough good things about KWM and the job they have done to improve our digital campaigns. Kevin is highly knowledgeable and have really helped us to improve and grow our online presence.

    Anne Hugh